![]() One example shows a woman locked away, with a burglar between her and the main character of Playrix's games, with the player challenged to remove the pins in a way that reunites the couple without them encountering the burglar.Īt the bottom of each video, text notes that: "Not all images represent actual gameplay." Images of the ads in questionĪccording to the ASA, seven people complained about these ads, claiming they were misleading. Read on below to find out more.The Advertising Standards Agency has banned two Facebook ads for Playrix's casual hits Homescapes and Gardenscapes.īoth ads, posted in March and April this year, depicted a pin puzzle mini-game. We have collected data and statistics on the most popular apps by country and by category. If OpenAI ever makes ChatGPT available on iOS and Android, expect it to be one of the most popular apps of the next year. Artificial intelligence apps, such as Lensa AI and ChatGPT, saw huge amounts of attention in the back-end of 2022.Īs we head into 2023, AI is definitely the biggest trend we expect to see on the app side, with Meta, Google, and other players readying their chatbots and other AI tools. It’s not all doom and gloom however, with many of sectors seeing moderate growth in 2022, such as food and drink, travel, shopping, and social. ![]() Again, it looks like we are at the end of the pandemic spike for many of these apps, which received a lot of sign-ups during 20.Ĭrypto apps also fell off the map in 2022, due to the crash in the value of many alt-coins and inflation across the globe, scaring investors. Several subscription-led sectors, such as health and fitness, meditation, and dating all had lower downloads in 2022 than 2021. Download the guide and start engaging your audience with a fantastic in-app mobile ad experience, including insights on unique formats, optimizing video, and more.
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